Brilliant

Brand Design

PROJECT

Re-design of their logged-out website, from initial content direction and wireframing to design mock-ups and final deliverable. We conducted an extensive UX research sprint including a brand and competitive audit, user testing and heat mapping, and gathering metrics and insights. I collaborated with our illustration and animation team on the main imagery, videos and motion graphics, from initial storyboards to the final creatives. Also worked with key stakeholders to ensure the business goals, brand and content strategy was represented successfully.